Post by account_disabled on Nov 27, 2023 7:15:08 GMT
Considering all of these elements, you will need to select the keywords that seem most relevant to you for your company's content . And if you want to know more about making the right choice of keywords in SEO , this video is for you: KEYWORD RESEARCH TOOLS Many tools have been developed to facilitate keyword research and make it accessible to as many people as possible. Very comprehensive paid tools like SEMrush give you access to all the information you need and allow you to manage all your SEO in one place. Others, however, are free, and very qualitative for keyword research . The 10 best free keyword research tools are listed here , but our favorites are: Google Search Console , which is very complete and easy to use.
Answer The Public , which offers a very wide variety of keywords . STRATEGIC PLACEMENT IN CONTENT Once you have your keywords , the work is not finished. You need to integrate them into your content thoughtfully. Be careful, for example, of “ keyword stuffing ” which is Phone Number List now sanctioned by Google . Rather, it’s about placing your keywords in a natural way throughout your content. Accompany them with their variations and associated keywords , for greater weight and relevance. A strategic approach is also to place your keywords in the first sentences of your content, as well as in other specific places. The title tag , the Hn tags , the meta description or even the link anchors are places to favor.
5. CREATING QUALITY CONTENT SEO optimization of a website's content involves keywords , but not only that. You must also take other elements into account when creating content so that it is of quality. MEET SEARCH INTENT We quickly mentioned it above: search intent must be taken into account when you work on the SEO optimization of your content . People who type a keyword into Google have an idea in mind. Maybe they want to learn about a particular item, product, or topic, with the ability to convert . This is the commercial intention . They may be looking to purchase a product or service, which represents transactional intent . We can also imagine that these people want to access a particular website , then this is a navigational intention . Internet users can finally have an informational intention and wish to have information on a specific subject.
Answer The Public , which offers a very wide variety of keywords . STRATEGIC PLACEMENT IN CONTENT Once you have your keywords , the work is not finished. You need to integrate them into your content thoughtfully. Be careful, for example, of “ keyword stuffing ” which is Phone Number List now sanctioned by Google . Rather, it’s about placing your keywords in a natural way throughout your content. Accompany them with their variations and associated keywords , for greater weight and relevance. A strategic approach is also to place your keywords in the first sentences of your content, as well as in other specific places. The title tag , the Hn tags , the meta description or even the link anchors are places to favor.
5. CREATING QUALITY CONTENT SEO optimization of a website's content involves keywords , but not only that. You must also take other elements into account when creating content so that it is of quality. MEET SEARCH INTENT We quickly mentioned it above: search intent must be taken into account when you work on the SEO optimization of your content . People who type a keyword into Google have an idea in mind. Maybe they want to learn about a particular item, product, or topic, with the ability to convert . This is the commercial intention . They may be looking to purchase a product or service, which represents transactional intent . We can also imagine that these people want to access a particular website , then this is a navigational intention . Internet users can finally have an informational intention and wish to have information on a specific subject.